The original concept of the Travel Bean Coffee co. started while I was experimenting with painting with coffee. As I was doing so, I decided that I wanted to brand a coffee company based around the idea of the wanderlust and challenging the idea of "Where does your coffee take you?" The first part of execution included choosing the various "environments" I wanted to paint with coffee. Then, I added photographed elements to give viewers a reference to examples of each specific environment as well. For the logo and packaging, I decided to go with an organic, hand-drawn style, which goes along with the care-free life style of those who love to discover the unknown and go on adventures. Each application is in an environment where transportation is used.  

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